A few day ago a prominent Coachella valley attorney suggested that local media in our area seems to be “a propaganda arm” of some local government bodies. Although local media serves a good purpose when dealing with many apolitical issues of interest, it falls short of ethical excellence in journalism.
Morongo Basin residents whom listen to or read the online news provided by Z107.7 ( Morongo Basin Broadcasting Corporation) are often presented with news that is peppered with bias commentary co-mingles with local news. The station don’t pretend to be objective. Masking opinion or commentary with news is not something that is taught at Columbia University Graduate School of Journalism or any other university journalism classes.
It was never taught in universities when the undersigned received his Bachelor degree in Government/Journalism. Being a propaganda arm of local government completely undermines the First Amendment of the Constitution of the United States of America.
As far as the Hi-Desert Star (Hi-Desert Publishing Company) is concerned, shoulden’t the “ buyer beware“? Are buyers of The Star and its sister publication in Twentynine Palms, The Desert Trail, getting the goods they payed for? Caveat Emptor is a warning that notifies a buyer to be beware that the goods he or she is buying are subject to defects. It was once again very defective, and buyers of the newspaper were shortchanged.
Does this shortchange advertisers whom pay local media in advance to reach a large segment of the population in the Morongo Basin when news is withheld?
Both the Hi-Desert Star and Z107.7 are admonished for defective reporting important news about the Town Council. In fact, who can argue that they did not butchered excellence in journalism — or the First Amendment — for not reporting that an 81 Page Complaint Filed in Superior Court Against the Town of Yucca Valley.
The Superior Court complaint against Yucca Valley (and other defendants) — were handed to both print and broadcast media on a silver platter, but they refused to inform their readers and withheld this critical news information from the public.
Does truth in journalism exist in the Morongo Basin, or is it akin to the old Soviet Union’s primary source of propaganda, Provada news?
Rather than run with this breaking story, here are a few of the stories the publisher, editor and the owner of Z017.7 and Hi-Desert Star ran with:
Guest featuring Soapbox rants about liberals
Pizza deliveryman robbery
Dollar story news
A small Debris fire
Fish and shrimp dinner
Grease fire at Big MaDonalds
Theatre 29’s next production
You get the idea. Is local media a propaganda arm of the city of 29 Palms and Yucca Valley government? Yes.
Posted by Branson Hunter