Yucca Valley, Ca.,-If anyone wants to meet and greet the heart & soul of our town, just spend several hours sitting at either the east end Stater Bros or the west end market, or both, to understand this community.
Citizens from Morongo Valley and the older neighborhoods of Yucca Valley frequent the west end and are very loyal to this market. There was only one couple that shopped at both Staters and they laughed when I pointed it out because happened on the same day. Many shoppers dash in and out of this store just to purchase milk. When the big box store opened for business, this store remained pretty busy and several shopping carts were out and about. It was my unscientific way to track how busy the store was by noting the number of shopping carts in action. The carts were half full of groceries for the most part.
A large population of these shoppers were registered voters and were familiar with the community programs and services.
Many shoppers at the east end of town were from Joshua Tree, Landers, Flamingo Heights, Yucca Valley-Mesa and surprisingly from Twentynine Palms. Most shoppers from Joshua Tree stopped to discuss the recall movement to become informed and offered to hand out flyers to their Yucca Valley friends. There were more families with younger children that frequented this end and often too rushed to stop at the Recall table. The shopping carts were often filled to the brim at this store including the lower shelf area stocked with sodas, bottled water or milk.
When the big box store opened, this parking lot was pretty scarce for about 7-10 days. At that same time, the poorly written letter to the editor by T. Humphreville to boycott the Stater Bros stores backfired in his face causing the shoppers to make a determined effort to come back to Staters to shop. It also boosted our Recall signature count!
Despite what is being written on various websites and/or blogs about gathering signatures, there is a strict protocol of giving everyone a copy of what they signed, the Restoration Plan, website address and most of the time there was a personal note of thanks including a phone number if there were any questions.
While the hours were long and the weather was hot, it was rewarding to be connected to so many citizens. The citizen’s eager support to sign the Recall petitions often included going home and returning with their spouse and neighbors!
Thank you Staters Bros! Thank you Staters shoppers! Thank you citizens of the Morongo Basin!
For more information, volunteer, or donate to the Yucca Valley Recall click >HERE
Stater Bros photos:
Current average ratings.